BT scores 59% and is ranked 73rd overall. It is 2nd in the Utilities sector. BT's strengths are SEO, Awareness and CX. Its weaknesses are Dependability, Preference and Quality / Value.
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Leader |
14% |
27th |
17% |
1st |
9% |
| Accessible |
16% |
125th |
79% |
2nd |
18% |
| Trustworthy |
14% |
93rd |
59% |
3rd |
27% |
| Relevant |
13% |
121st |
77% |
5th |
45% |
| Friendly |
10% |
121st |
77% |
2nd |
18% |
| Innovative |
12% |
59th |
37% |
5th |
45% |
| For People Like Me |
11% |
122nd |
77% |
3rd |
27% |
| Dynamic |
7% |
64th |
41% |
2nd |
18% |
| Customer Focused |
9% |
150th |
95% |
6th |
55% |
| Premium |
13% |
49th |
31% |
2nd |
18% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Purpose |
19% |
41st |
26% |
2nd |
18% |
| Values |
9% |
36th |
23% |
3rd |
27% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Can Rely On |
14% |
53rd |
34% |
2nd |
18% |
| Have Your Back |
11% |
46th |
29% |
2nd |
18% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| One Preferred |
10% |
27th |
17% |
2nd |
18% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Twitter Followers |
126,823 |
55th |
35% |
1st |
9% |
| Youtube Subscribers |
0 |
158th |
100% |
11th |
100% |
| Facebook Likes |
319,731 |
94th |
59% |
2nd |
18% |
| Facebook Followers |
313,631 |
95th |
60% |
2nd |
18% |
| Mentions |
21,000 |
46th |
29% |
1st |
9% |
| Authors |
11,000 |
47th |
30% |
1st |
9% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Positive Sentiment |
7% |
126th |
80% |
5th |
45% |
| Negative Sentiment |
31% |
15th |
9% |
2nd |
18% |
| Neutral Sentiment |
62% |
124th |
78% |
10th |
91% |
| Sadnesss |
8% |
49th |
31% |
1st |
9% |
| Surprise |
1% |
46th |
29% |
2nd |
18% |
| Anger |
32% |
17th |
11% |
1st |
9% |
| Disgust |
4% |
68th |
43% |
2nd |
18% |
| Fear |
1% |
130th |
82% |
8th |
73% |
| Joy |
4% |
142nd |
90% |
7th |
64% |
| Neutral |
50% |
88th |
56% |
10th |
91% |
| Female |
27% |
138th |
88% |
9th |
82% |
| Male |
73% |
22nd |
14% |
3rd |
27% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| On-Site Seo |
100% |
16th |
10% |
1st |
9% |
| Search Engine Rankings |
3,348 |
134th |
85% |
11th |
100% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Unpromted Awareness |
83% |
70th |
44% |
2nd |
18% |
| Logo Recognition |
85% |
28th |
18% |
1st |
9% |
| Advertising Seen |
35% |
10th |
6% |
1st |
9% |
| Recommend |
17% |
70th |
44% |
2nd |
18% |
| Net Positive Impression |
31% |
106th |
67% |
3rd |
27% |
| Net Negative Impression |
29% |
7th |
4% |
2nd |
18% |
| Spoken About |
17% |
31st |
20% |
3rd |
27% |
| Positive Direction |
8% |
58th |
37% |
3rd |
27% |
| Sponsorship |
22% |
2nd |
1% |
1st |
9% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Ever Choose To Use |
33% |
57th |
36% |
2nd |
18% |
| Most Likely To Consider |
12% |
25th |
16% |
2nd |
18% |
| Current Customer Of |
22% |
33rd |
21% |
2nd |
18% |
| Ever Customer Of |
52% |
24th |
15% |
1st |
9% |
| Satisfied |
41% |
132nd |
84% |
6th |
55% |
| Dissatisfied |
28% |
10th |
6% |
5th |
45% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Very Good Quality |
13% |
98th |
62% |
3rd |
27% |
| Very Poor Quality |
9% |
12th |
8% |
6th |
55% |
| Good Value |
33% |
137th |
87% |
3rd |
27% |
| Poor Value |
46% |
2nd |
1% |
2nd |
18% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Positive Impression |
21% |
68th |
43% |
2nd |
18% |
| Negative Impression |
27% |
6th |
4% |
2nd |
18% |
| Trust To Do The Right Thing |
16% |
59th |
37% |
2nd |
18% |
| Not Trust To Do The Right Thing |
28% |
8th |
5% |
2nd |
18% |
| Environment |
9% |
44th |
28% |
8th |
73% |
| Social |
12% |
31st |
20% |
4th |
36% |
| Proud To Work For |
16% |
41st |
26% |
2nd |
18% |
| Embarrassed To Work For |
20% |
8th |
5% |
2nd |
18% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Accessibility |
98% |
30th |
19% |
2nd |
18% |
| Best-Practices |
83% |
100th |
64% |
10th |
91% |
| Performance |
74% |
32nd |
21% |
4th |
40% |
| Good Experience |
17% |
87th |
55% |
2nd |
18% |
| Bad Experience |
26% |
4th |
3% |
2nd |
18% |
| Fit Online |
22% |
41st |
26% |
2nd |
18% |