MBBI - Facebook

Facebook scores 60% and is ranked 67th overall. It is 8th in the Online sector. Facebook's strengths are SEO, Social Media and Awareness. Its weaknesses are ESG, Dependability and Preference.

---

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Leader	6%	109th	69%	10th	100%
Accessible	29%	51st	32%	8th	80%
Trustworthy	4%	155th	98%	9th	90%
Relevant	13%	129th	82%	10th	100%
Friendly	11%	110th	70%	8th	80%
Innovative	7%	104th	66%	10th	100%
For People Like Me	14%	104th	66%	9th	90%
Dynamic	7%	65th	41%	10th	100%
Customer Focused	11%	139th	88%	10th	100%
Premium	3%	148th	94%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Purpose	13%	79th	50%	9th	90%
Values	7%	55th	35%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Can Rely On	7%	128th	81%	8th	80%
Have Your Back	7%	85th	54%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
One Preferred	2%	109th	69%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Twitter Followers	13,901,971	4th	3%	4th	40%
Youtube Subscribers	252,000	16th	10%	6th	60%
Facebook Likes	72,639,480	4th	3%	3rd	30%
Facebook Followers	72,655,085	4th	3%	3rd	30%
Mentions	4,000,000	5th	3%	4th	40%
Authors	2,000,000	6th	4%	5th	50%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Sentiment	7%	126th	80%	6th	60%
Negative Sentiment	31%	15th	9%	1st	10%
Neutral Sentiment	62%	124th	78%	10th	100%
Sadnesss	12%	22nd	14%	4th	40%
Surprise	0%	158th	100%	10th	100%
Anger	18%	51st	32%	4th	40%
Disgust	5%	56th	35%	2nd	20%
Fear	4%	26th	16%	2nd	20%
Joy	15%	73rd	46%	6th	60%
Neutral	46%	101st	64%	7th	70%
Female	42%	78th	50%	6th	60%
Male	58%	89th	56%	7th	70%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
On-Site Seo	93%	46th	29%	4th	40%
Search Engine Rankings	3	158th	100%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Unpromted Awareness	91%	7th	4%	2nd	20%
Logo Recognition	90%	21st	13%	4th	40%
Advertising Seen	19%	43rd	27%	5th	50%
Recommend	23%	43rd	27%	7th	70%
Net Positive Impression	28%	120th	76%	9th	90%
Net Negative Impression	43%	2nd	1%	1st	10%
Spoken About	32%	9th	6%	4th	40%
Positive Direction	10%	43rd	27%	7th	70%
Sponsorship	5%	29th	18%	3rd	30%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Ever Choose To Use	49%	26th	16%	7th	70%
Most Likely To Consider	5%	66th	42%	7th	70%
Current Customer Of	47%	7th	4%	5th	50%
Ever Customer Of	11%	124th	78%	3rd	30%
Satisfied	50%	128th	81%	10th	100%
Dissatisfied	24%	11th	7%	1st	10%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Very Good Quality	8%	134th	85%	10th	100%
Very Poor Quality	17%	3rd	2%	1st	10%
Good Value	41%	113th	72%	7th	70%
Poor Value	30%	15th	9%	1st	10%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Impression	19%	83rd	53%	8th	80%
Negative Impression	45%	1st	1%	1st	10%
Trust To Do The Right Thing	9%	118th	75%	8th	80%
Not Trust To Do The Right Thing	48%	1st	1%	1st	10%
Environment	7%	54th	34%	5th	50%
Social	10%	41st	26%	5th	50%
Proud To Work For	11%	86th	54%	7th	70%
Embarrassed To Work For	34%	2nd	1%	1st	10%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Accessibility	87%	92nd	58%	6th	60%
Best-Practices	67%	153rd	97%	10th	100%
Performance	62%	61st	39%	9th	90%
Good Experience	18%	77th	49%	9th	90%
Bad Experience	33%	2nd	1%	1st	10%
Fit Online	43%	7th	4%	4th	40%