MBBI - Homebase

Homebase scores 68% and is ranked 42nd overall. It is 4th in the DIY sector. Homebase's strengths are Brandwatch, Awareness and Usage / Satisfaction. Its weaknesses are CX, Dependability and Preference.

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Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Leader	5%	119th	75%	9th	90%
Accessible	30%	46th	29%	5th	50%
Trustworthy	12%	100th	63%	7th	70%
Relevant	20%	64th	41%	6th	60%
Friendly	23%	38th	24%	2nd	20%
Innovative	4%	151st	96%	9th	90%
For People Like Me	27%	35th	22%	4th	40%
Dynamic	5%	110th	70%	6th	60%
Customer Focused	18%	62nd	39%	5th	50%
Premium	4%	127th	80%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Purpose	25%	24th	15%	5th	50%
Values	8%	38th	24%	5th	50%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Can Rely On	22%	20th	13%	3rd	30%
Have Your Back	13%	28th	18%	4th	40%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
One Preferred	5%	60th	38%	6th	60%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Twitter Followers	62,869	83rd	53%	3rd	30%
Youtube Subscribers	24,800	57th	36%	4th	40%
Facebook Likes	424,747	85th	54%	2nd	20%
Facebook Followers	433,805	85th	54%	2nd	20%
Mentions	2,219	103rd	65%	3rd	30%
Authors	970	105th	66%	4th	40%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Sentiment	20%	25th	16%	4th	40%
Negative Sentiment	8%	132nd	84%	8th	80%
Neutral Sentiment	72%	70th	44%	4th	40%
Sadnesss	0%	158th	100%	10th	100%
Surprise	0%	158th	100%	10th	100%
Anger	3%	153rd	97%	9th	90%
Disgust	0%	158th	100%	10th	100%
Fear	0%	158th	100%	10th	100%
Joy	0%	158th	100%	10th	100%
Neutral	97%	1st	1%	1st	10%
Female	54%	31st	20%	1st	10%
Male	46%	134th	85%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
On-Site Seo	100%	16th	10%	1st	10%
Search Engine Rankings	45,034	80th	51%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Unpromted Awareness	87%	47th	30%	2nd	20%
Logo Recognition	86%	27th	17%	4th	40%
Advertising Seen	13%	70th	44%	4th	40%
Recommend	28%	29th	18%	5th	50%
Net Positive Impression	50%	56th	35%	5th	50%
Net Negative Impression	9%	81st	51%	2nd	20%
Spoken About	12%	53rd	34%	6th	60%
Positive Direction	9%	53rd	34%	6th	60%
Sponsorship	3%	55th	35%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Ever Choose To Use	54%	18th	11%	4th	40%
Most Likely To Consider	6%	51st	32%	4th	40%
Current Customer Of	17%	48th	30%	5th	50%
Ever Customer Of	64%	14th	9%	2nd	20%
Satisfied	70%	84th	53%	8th	80%
Dissatisfied	5%	83rd	53%	4th	40%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Very Good Quality	14%	93rd	59%	9th	90%
Very Poor Quality	1%	120th	76%	3rd	30%
Good Value	67%	40th	25%	5th	50%
Poor Value	17%	55th	35%	1st	10%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Impression	35%	25th	16%	5th	50%
Negative Impression	9%	53rd	34%	2nd	20%
Trust To Do The Right Thing	28%	12th	8%	3rd	30%
Not Trust To Do The Right Thing	6%	83rd	53%	2nd	20%
Environment	9%	42nd	27%	5th	50%
Social	12%	28th	18%	2nd	20%
Proud To Work For	18%	30th	19%	5th	50%
Embarrassed To Work For	6%	70th	44%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Accessibility	96%	47th	30%	3rd	30%
Best-Practices	67%	153rd	97%	10th	100%
Performance	46%	115th	74%	8th	80%
Good Experience	32%	21st	13%	4th	40%
Bad Experience	6%	53rd	34%	2nd	20%
Fit Online	20%	48th	30%	5th	50%