MBBI - Instagram

Instagram scores 63% and is ranked 59th overall. It is 7th in the Online sector. Instagram's strengths are Social Media, SEO and Awareness. Its weaknesses are ESG, Dependability and Preference.

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Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Leader	6%	100th	63%	9th	90%
Accessible	24%	68th	43%	9th	90%
Trustworthy	4%	156th	99%	10th	100%
Relevant	18%	78th	49%	8th	80%
Friendly	11%	106th	67%	7th	70%
Innovative	13%	51st	32%	7th	70%
For People Like Me	14%	99th	63%	8th	80%
Dynamic	11%	34th	22%	6th	60%
Customer Focused	11%	138th	87%	9th	90%
Premium	4%	136th	86%	9th	90%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Purpose	13%	82nd	52%	10th	100%
Values	7%	55th	35%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Can Rely On	7%	129th	82%	9th	90%
Have Your Back	5%	115th	73%	9th	90%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
One Preferred	3%	95th	60%	7th	70%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Twitter Followers	33,986,917	2nd	1%	2nd	20%
Youtube Subscribers	1,790,000	6th	4%	4th	40%
Facebook Likes	60,825,472	5th	3%	4th	40%
Facebook Followers	64,477,364	5th	3%	4th	40%
Mentions	13,000,000	2nd	1%	2nd	20%
Authors	4,000,000	2nd	1%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Sentiment	11%	68th	43%	4th	40%
Negative Sentiment	13%	114th	72%	9th	90%
Neutral Sentiment	76%	47th	30%	4th	40%
Sadnesss	9%	42nd	27%	6th	60%
Surprise	0%	158th	100%	10th	100%
Anger	10%	107th	68%	10th	100%
Disgust	2%	111th	70%	9th	90%
Fear	1%	130th	82%	10th	100%
Joy	35%	16th	10%	2nd	20%
Neutral	43%	110th	70%	8th	80%
Female	54%	31st	20%	1st	10%
Male	46%	134th	85%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
On-Site Seo	87%	72nd	46%	7th	70%
Search Engine Rankings	7	157th	99%	9th	90%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Unpromted Awareness	87%	34th	22%	6th	60%
Logo Recognition	79%	44th	28%	8th	80%
Advertising Seen	14%	66th	42%	7th	70%
Recommend	22%	51st	32%	8th	80%
Net Positive Impression	31%	105th	66%	8th	80%
Net Negative Impression	28%	9th	6%	2nd	20%
Spoken About	24%	19th	12%	7th	70%
Positive Direction	10%	49th	31%	8th	80%
Sponsorship	4%	45th	28%	6th	60%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Ever Choose To Use	36%	44th	28%	8th	80%
Most Likely To Consider	5%	65th	41%	6th	60%
Current Customer Of	31%	17th	11%	8th	80%
Ever Customer Of	7%	137th	87%	7th	70%
Satisfied	72%	76th	48%	8th	80%
Dissatisfied	5%	71st	45%	4th	40%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Very Good Quality	10%	123rd	78%	8th	80%
Very Poor Quality	9%	13th	8%	2nd	20%
Good Value	40%	116th	73%	9th	90%
Poor Value	20%	43rd	27%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Impression	20%	74th	47%	7th	70%
Negative Impression	26%	7th	4%	2nd	20%
Trust To Do The Right Thing	7%	141st	89%	10th	100%
Not Trust To Do The Right Thing	30%	7th	4%	2nd	20%
Environment	7%	63rd	40%	6th	60%
Social	7%	72nd	46%	8th	80%
Proud To Work For	10%	89th	56%	9th	90%
Embarrassed To Work For	22%	6th	4%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Accessibility	78%	130th	82%	8th	80%
Best-Practices	100%	13th	8%	3rd	30%
Performance	63%	58th	37%	6th	60%
Good Experience	20%	59th	37%	7th	70%
Bad Experience	18%	9th	6%	2nd	20%
Fit Online	37%	13th	8%	7th	70%