MBBI - Lloyds

Lloyds scores 54% and is ranked 93rd overall. It is 4th in the Financial Services sector. Lloyds's strengths are Awareness, SEO and Attitudinal Variables. Its weaknesses are Dependability, CX and Preference.

Factor Score Rank Percentile Sector Rank Sector Percentile
Awareness 68% 64th 41% 3rd 18%
SEO 64% 65th 41% 6th 35%
Attitudinal Variables 61% 77th 49% 2nd 12%
Social Media 58% 68th 43% 2nd 12%
Brandwatch 58% 116th 73% 13th 76%
ESG 54% 95th 60% 2nd 12%
Purpose 53% 66th 42% 3rd 18%
Quality / Value 51% 131st 83% 10th 59%
Usage / Satisfaction 46% 122nd 77% 3rd 18%
Dependability 46% 61st 39% 3rd 18%
CX 44% 134th 85% 15th 88%
Preference 41% 50th 32% 4th 24%

Attitudinal Variables

Question Score Rank Percentile Sector Rank Sector Percentile
Leader 14% 32nd 20% 3rd 18%
Accessible 21% 81st 51% 2nd 12%
Trustworthy 23% 33rd 21% 3rd 18%
Relevant 13% 126th 80% 11th 65%
Friendly 16% 71st 45% 5th 29%
Innovative 7% 107th 68% 12th 71%
For People Like Me 16% 90th 57% 4th 24%
Dynamic 5% 100th 63% 13th 76%
Customer Focused 17% 73rd 46% 4th 24%
Premium 12% 60th 38% 4th 24%

Purpose

Question Score Rank Percentile Sector Rank Sector Percentile
Purpose 14% 68th 43% 3rd 18%
Values 6% 61st 39% 3rd 18%

Dependability

Question Score Rank Percentile Sector Rank Sector Percentile
Can Rely On 14% 59th 37% 2nd 12%
Have Your Back 9% 65th 41% 3rd 18%

Preference

Question Score Rank Percentile Sector Rank Sector Percentile
One Preferred 7% 50th 32% 4th 24%

Social Media

Question Score Rank Percentile Sector Rank Sector Percentile
Twitter Followers 142,554 52nd 33% 3rd 18%
Youtube Subscribers 14,100 68th 43% 4th 24%
Facebook Likes 194,243 104th 66% 7th 41%
Facebook Followers 197,622 104th 66% 7th 41%
Mentions 5,491 82nd 52% 5th 29%
Authors 2,201 90th 57% 5th 29%

Brandwatch

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Sentiment 2% 155th 98% 17th 100%
Negative Sentiment 23% 51st 32% 7th 41%
Neutral Sentiment 75% 50th 32% 9th 53%
Sadnesss 7% 58th 37% 4th 24%
Surprise 0% 158th 100% 17th 100%
Anger 14% 77th 49% 9th 53%
Disgust 4% 68th 43% 2nd 12%
Fear 4% 26th 16% 1st 6%
Joy 4% 142nd 90% 12th 71%
Neutral 67% 42nd 27% 9th 53%
Female 32% 120th 76% 15th 88%
Male 68% 42nd 27% 5th 29%

SEO

Question Score Rank Percentile Sector Rank Sector Percentile
On-Site Seo 78% 134th 85% 16th 94%
Search Engine Rankings 24,616 98th 62% 12th 71%

Awareness

Question Score Rank Percentile Sector Rank Sector Percentile
Unpromted Awareness 87% 35th 22% 2nd 12%
Logo Recognition 63% 56th 35% 3rd 18%
Advertising Seen 29% 18th 11% 1st 6%
Recommend 11% 103rd 65% 3rd 18%
Net Positive Impression 38% 87th 55% 4th 24%
Net Negative Impression 16% 33rd 21% 6th 35%
Spoken About 8% 74th 47% 8th 47%
Positive Direction 6% 75th 47% 7th 41%
Sponsorship 5% 30th 19% 7th 41%

Usage / Satisfaction

Question Score Rank Percentile Sector Rank Sector Percentile
Ever Choose To Use 23% 96th 61% 3rd 18%
Most Likely To Consider 8% 45th 28% 3rd 18%
Current Customer Of 14% 57th 36% 3rd 18%
Ever Customer Of 22% 94th 59% 4th 24%
Satisfied 26% 142nd 90% 3rd 18%
Dissatisfied 9% 42nd 27% 3rd 18%

Quality / Value

Question Score Rank Percentile Sector Rank Sector Percentile
Very Good Quality 9% 127th 80% 9th 53%
Very Poor Quality 6% 22nd 14% 4th 24%
Good Value 40% 118th 75% 4th 24%
Poor Value 21% 35th 22% 3rd 18%

ESG

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Impression 20% 77th 49% 3rd 18%
Negative Impression 12% 38th 24% 6th 35%
Trust To Do The Right Thing 17% 50th 32% 2nd 12%
Not Trust To Do The Right Thing 13% 36th 23% 5th 29%
Environment 7% 61st 39% 4th 24%
Social 10% 38th 24% 3rd 18%
Proud To Work For 17% 34th 22% 2nd 12%
Embarrassed To Work For 9% 48th 30% 6th 35%

CX

Question Score Rank Percentile Sector Rank Sector Percentile
Accessibility 81% 117th 74% 15th 88%
Best-Practices 75% 132nd 84% 14th 82%
Performance 35% 139th 89% 17th 100%
Good Experience 18% 79th 50% 3rd 18%
Bad Experience 10% 25th 16% 4th 24%
Fit Online 14% 82nd 52% 8th 47%