MBBI - Metro

Metro scores 41% and is ranked 145th overall. It is 13th in the Financial Services sector. Metro's strengths are Brandwatch, CX and SEO. Its weaknesses are Dependability, Preference and Usage / Satisfaction.

Factor Score Rank Percentile Sector Rank Sector Percentile
Brandwatch 69% 41st 26% 6th 35%
CX 60% 47th 30% 5th 29%
SEO 55% 103rd 65% 14th 82%
Attitudinal Variables 49% 131st 83% 13th 76%
Awareness 49% 144th 91% 13th 76%
Quality / Value 44% 145th 92% 15th 88%
Purpose 42% 140th 89% 13th 76%
ESG 41% 144th 91% 15th 88%
Social Media 38% 147th 93% 15th 88%
Dependability 35% 145th 92% 14th 82%
Preference 33% 136th 86% 16th 94%
Usage / Satisfaction 31% 157th 99% 17th 100%

Attitudinal Variables

Question Score Rank Percentile Sector Rank Sector Percentile
Leader 3% 150th 95% 16th 94%
Accessible 17% 117th 74% 8th 47%
Trustworthy 9% 128th 81% 14th 82%
Relevant 12% 139th 88% 15th 88%
Friendly 13% 93rd 59% 7th 41%
Innovative 19% 28th 18% 8th 47%
For People Like Me 10% 135th 85% 13th 76%
Dynamic 12% 33rd 21% 8th 47%
Customer Focused 13% 119th 75% 10th 59%
Premium 3% 145th 92% 14th 82%

Purpose

Question Score Rank Percentile Sector Rank Sector Percentile
Purpose 8% 138th 87% 13th 76%
Values 3% 137th 87% 14th 82%

Dependability

Question Score Rank Percentile Sector Rank Sector Percentile
Can Rely On 6% 140th 89% 14th 82%
Have Your Back 2% 147th 93% 14th 82%

Preference

Question Score Rank Percentile Sector Rank Sector Percentile
One Preferred 1% 136th 86% 16th 94%

Social Media

Question Score Rank Percentile Sector Rank Sector Percentile
Twitter Followers 21,006 122nd 77% 14th 82%
Youtube Subscribers 2,820 111th 70% 12th 71%
Facebook Likes 1,533 157th 99% 17th 100%
Facebook Followers 1,722 157th 99% 17th 100%
Mentions 787 127th 80% 14th 82%
Authors 412 125th 79% 12th 71%

Brandwatch

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Sentiment 10% 88th 56% 4th 24%
Negative Sentiment 13% 114th 72% 12th 71%
Neutral Sentiment 77% 44th 28% 8th 47%
Sadnesss 0% 158th 100% 17th 100%
Surprise 0% 158th 100% 17th 100%
Anger 14% 77th 49% 9th 53%
Disgust 1% 140th 89% 14th 82%
Fear 0% 158th 100% 17th 100%
Joy 5% 131st 83% 9th 53%
Neutral 80% 19th 12% 6th 35%
Female 29% 136th 87% 17th 100%
Male 71% 26th 16% 1st 6%

SEO

Question Score Rank Percentile Sector Rank Sector Percentile
On-Site Seo 93% 46th 29% 8th 47%
Search Engine Rankings 84,240 54th 34% 3rd 18%

Awareness

Question Score Rank Percentile Sector Rank Sector Percentile
Unpromted Awareness 45% 140th 89% 10th 59%
Logo Recognition 46% 112th 71% 10th 59%
Advertising Seen 3% 140th 89% 15th 88%
Recommend 2% 155th 98% 17th 100%
Net Positive Impression 16% 152nd 96% 17th 100%
Net Negative Impression 11% 59th 37% 10th 59%
Spoken About 3% 122nd 77% 12th 71%
Positive Direction 4% 120th 76% 13th 76%
Sponsorship 1% 124th 78% 14th 82%

Usage / Satisfaction

Question Score Rank Percentile Sector Rank Sector Percentile
Ever Choose To Use 13% 147th 93% 14th 82%
Most Likely To Consider 1% 135th 85% 16th 94%
Current Customer Of 2% 140th 89% 17th 100%
Ever Customer Of 3% 153rd 97% 16th 94%
Satisfied 7% 158th 100% 17th 100%
Dissatisfied 2% 119th 75% 13th 76%

Quality / Value

Question Score Rank Percentile Sector Rank Sector Percentile
Very Good Quality 5% 148th 94% 14th 82%
Very Poor Quality 3% 51st 32% 13th 76%
Good Value 25% 150th 95% 16th 94%
Poor Value 10% 110th 70% 13th 76%

ESG

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Impression 8% 147th 93% 14th 82%
Negative Impression 7% 71st 45% 10th 59%
Trust To Do The Right Thing 8% 134th 85% 13th 76%
Not Trust To Do The Right Thing 9% 64th 41% 11th 65%
Environment 4% 95th 60% 11th 65%
Social 4% 112th 71% 11th 65%
Proud To Work For 8% 126th 80% 14th 82%
Embarrassed To Work For 8% 57th 36% 9th 53%

CX

Question Score Rank Percentile Sector Rank Sector Percentile
Accessibility 98% 30th 19% 7th 41%
Best-Practices 92% 56th 36% 8th 47%
Performance 89% 13th 8% 3rd 18%
Good Experience 7% 146th 92% 14th 82%
Bad Experience 3% 88th 56% 14th 82%
Fit Online 16% 68th 43% 7th 41%