MBBI - Netflix

Netflix scores 82% and is ranked 7th overall. It is 2nd in the Online sector. Netflix's strengths are Awareness, Social Media and CX. Its weaknesses are Brandwatch, Dependability and Preference.

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Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Leader	17%	19th	12%	2nd	20%
Accessible	34%	30th	19%	6th	60%
Trustworthy	12%	102nd	65%	6th	60%
Relevant	26%	21st	13%	6th	60%
Friendly	16%	74th	47%	6th	60%
Innovative	25%	20th	13%	2nd	20%
For People Like Me	29%	25th	16%	4th	40%
Dynamic	17%	16th	10%	3rd	30%
Customer Focused	25%	33rd	21%	2nd	20%
Premium	18%	31st	20%	1st	10%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Purpose	24%	25th	16%	5th	50%
Values	9%	35th	22%	6th	60%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Can Rely On	18%	38th	24%	4th	40%
Have Your Back	12%	38th	24%	6th	60%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
One Preferred	13%	20th	13%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Twitter Followers	1,000,152	13th	8%	6th	60%
Youtube Subscribers	2,760,000	5th	3%	3rd	30%
Facebook Likes	81,597,064	3rd	2%	2nd	20%
Facebook Followers	90,730,660	3rd	2%	2nd	20%
Mentions	5,000,000	4th	3%	3rd	30%
Authors	2,000,000	6th	4%	5th	50%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Sentiment	11%	68th	43%	4th	40%
Negative Sentiment	25%	40th	25%	3rd	30%
Neutral Sentiment	64%	114th	72%	9th	90%
Sadnesss	14%	18th	11%	3rd	30%
Surprise	0%	158th	100%	10th	100%
Anger	12%	90th	57%	7th	70%
Disgust	3%	82nd	52%	5th	50%
Fear	1%	130th	82%	10th	100%
Joy	12%	95th	60%	8th	80%
Neutral	58%	59th	37%	3rd	30%
Female	43%	69th	44%	3rd	30%
Male	57%	99th	63%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
On-Site Seo	92%	59th	37%	6th	60%
Search Engine Rankings	449	145th	92%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Unpromted Awareness	90%	14th	9%	4th	40%
Logo Recognition	94%	11th	7%	3rd	30%
Advertising Seen	40%	6th	4%	1st	10%
Recommend	47%	4th	3%	2nd	20%
Net Positive Impression	59%	32nd	20%	6th	60%
Net Negative Impression	12%	52nd	33%	4th	40%
Spoken About	45%	2nd	1%	1st	10%
Positive Direction	20%	8th	5%	2nd	20%
Sponsorship	7%	22nd	14%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Ever Choose To Use	60%	10th	6%	4th	40%
Most Likely To Consider	13%	20th	13%	4th	40%
Current Customer Of	49%	6th	4%	4th	40%
Ever Customer Of	35%	51st	32%	1st	10%
Satisfied	80%	35th	22%	6th	60%
Dissatisfied	6%	70th	44%	3rd	30%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Very Good Quality	24%	38th	24%	4th	40%
Very Poor Quality	3%	44th	28%	5th	50%
Good Value	62%	59th	37%	6th	60%
Poor Value	19%	45th	28%	3rd	30%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Impression	43%	10th	6%	3rd	30%
Negative Impression	15%	22nd	14%	3rd	30%
Trust To Do The Right Thing	19%	44th	28%	4th	40%
Not Trust To Do The Right Thing	18%	22nd	14%	6th	60%
Environment	6%	72nd	46%	7th	70%
Social	9%	48th	30%	6th	60%
Proud To Work For	21%	17th	11%	3rd	30%
Embarrassed To Work For	9%	43rd	27%	6th	60%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Accessibility	88%	89th	56%	5th	50%
Best-Practices	83%	100th	64%	8th	80%
Performance	83%	19th	12%	5th	50%
Good Experience	45%	4th	3%	1st	10%
Bad Experience	8%	35th	22%	4th	40%
Fit Online	43%	6th	4%	3rd	30%