MBBI - Nintendo

Nintendo scores 59% and is ranked 70th overall. It is 9th in the Technology sector. Nintendo's strengths are Social Media, SEO and Attitudinal Variables. Its weaknesses are Purpose, Dependability and Preference.

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Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Leader	14%	31st	20%	8th	44%
Accessible	20%	93rd	59%	8th	44%
Trustworthy	12%	104th	66%	13th	72%
Relevant	15%	100th	63%	14th	78%
Friendly	20%	48th	30%	2nd	11%
Innovative	23%	24th	15%	7th	39%
For People Like Me	10%	129th	82%	16th	89%
Dynamic	18%	14th	9%	6th	33%
Customer Focused	17%	72nd	46%	6th	33%
Premium	8%	81st	51%	12th	67%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Purpose	13%	85th	54%	6th	33%
Values	3%	129th	82%	13th	72%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Can Rely On	7%	131st	83%	14th	78%
Have Your Back	4%	134th	85%	14th	78%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
One Preferred	3%	94th	59%	10th	56%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Twitter Followers	678,873	16th	10%	4th	22%
Youtube Subscribers	345,000	15th	9%	5th	28%
Facebook Likes	5,390,230	30th	19%	7th	39%
Facebook Followers	5,393,682	30th	19%	7th	39%
Mentions	695,000	14th	9%	4th	22%
Authors	333,000	13th	8%	3rd	17%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Sentiment	9%	99th	63%	7th	39%
Negative Sentiment	26%	32nd	20%	6th	33%
Neutral Sentiment	65%	109th	69%	14th	78%
Sadnesss	11%	28th	18%	2nd	11%
Surprise	0%	158th	100%	18th	100%
Anger	14%	77th	49%	13th	72%
Disgust	1%	140th	89%	15th	83%
Fear	1%	130th	82%	14th	78%
Joy	6%	127th	80%	10th	56%
Neutral	67%	42nd	27%	10th	56%
Female	27%	138th	88%	13th	72%
Male	73%	22nd	14%	6th	33%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
On-Site Seo	86%	88th	56%	11th	61%
Search Engine Rankings	17,888	103rd	65%	4th	22%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Unpromted Awareness	85%	57th	36%	10th	56%
Logo Recognition	47%	108th	68%	14th	78%
Advertising Seen	5%	125th	79%	16th	89%
Recommend	11%	102nd	65%	9th	50%
Net Positive Impression	36%	90th	57%	10th	56%
Net Negative Impression	7%	92nd	58%	12th	67%
Spoken About	7%	83rd	53%	8th	44%
Positive Direction	6%	83rd	53%	9th	50%
Sponsorship	1%	101st	64%	15th	83%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Ever Choose To Use	18%	124th	78%	12th	67%
Most Likely To Consider	3%	98th	62%	11th	61%
Current Customer Of	5%	112th	71%	16th	89%
Ever Customer Of	21%	100th	63%	12th	67%
Satisfied	77%	54th	34%	6th	33%
Dissatisfied	2%	129th	82%	16th	89%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Very Good Quality	17%	76th	48%	9th	50%
Very Poor Quality	2%	80th	51%	9th	50%
Good Value	46%	99th	63%	11th	61%
Poor Value	12%	91st	58%	11th	61%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Impression	16%	103rd	65%	9th	50%
Negative Impression	4%	91st	58%	11th	61%
Trust To Do The Right Thing	8%	133rd	84%	11th	61%
Not Trust To Do The Right Thing	7%	81st	51%	13th	72%
Environment	3%	135th	85%	16th	89%
Social	4%	115th	73%	8th	44%
Proud To Work For	11%	84th	53%	9th	50%
Embarrassed To Work For	5%	95th	60%	11th	61%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Accessibility	87%	92nd	58%	12th	67%
Best-Practices	67%	153rd	97%	17th	94%
Performance	56%	77th	49%	6th	35%
Good Experience	15%	100th	63%	9th	50%
Bad Experience	2%	132nd	84%	15th	83%
Fit Online	16%	69th	44%	11th	61%