MBBI - Octopus Energy
Octopus Energy scores 67% and is ranked 44th overall. It is 1st in the Utilities sector. Octopus Energy's strengths are Purpose, Brandwatch and CX. Its weaknesses are Dependability, Quality / Value and Social Media.
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Leader |
11% |
51st |
32% |
3rd |
27% |
| Accessible |
21% |
83rd |
53% |
1st |
9% |
| Trustworthy |
19% |
52nd |
33% |
1st |
9% |
| Relevant |
16% |
90th |
57% |
2nd |
18% |
| Friendly |
22% |
43rd |
27% |
1st |
9% |
| Innovative |
21% |
26th |
16% |
1st |
9% |
| For People Like Me |
16% |
85th |
54% |
1st |
9% |
| Dynamic |
11% |
38th |
24% |
1st |
9% |
| Customer Focused |
27% |
27th |
17% |
1st |
9% |
| Premium |
7% |
87th |
55% |
4th |
36% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Purpose |
29% |
7th |
4% |
1st |
9% |
| Values |
17% |
6th |
4% |
1st |
9% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Can Rely On |
20% |
26th |
16% |
1st |
9% |
| Have Your Back |
18% |
10th |
6% |
1st |
9% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| One Preferred |
20% |
4th |
3% |
1st |
9% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Twitter Followers |
40,490 |
102nd |
65% |
6th |
55% |
| Youtube Subscribers |
3,960 |
106th |
67% |
5th |
45% |
| Facebook Likes |
81,447 |
126th |
80% |
6th |
55% |
| Facebook Followers |
86,192 |
124th |
78% |
6th |
55% |
| Mentions |
2,452 |
100th |
63% |
6th |
55% |
| Authors |
1,525 |
96th |
61% |
6th |
55% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Positive Sentiment |
11% |
68th |
43% |
2nd |
18% |
| Negative Sentiment |
7% |
142nd |
90% |
9th |
82% |
| Neutral Sentiment |
82% |
22nd |
14% |
4th |
36% |
| Sadnesss |
0% |
158th |
100% |
11th |
100% |
| Surprise |
1% |
46th |
29% |
2nd |
18% |
| Anger |
11% |
101st |
64% |
5th |
45% |
| Disgust |
1% |
140th |
89% |
9th |
82% |
| Fear |
1% |
130th |
82% |
8th |
73% |
| Joy |
13% |
87th |
55% |
4th |
36% |
| Neutral |
73% |
27th |
17% |
4th |
36% |
| Female |
30% |
132nd |
84% |
8th |
73% |
| Male |
70% |
31st |
20% |
4th |
36% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| On-Site Seo |
85% |
98th |
62% |
9th |
82% |
| Search Engine Rankings |
49,165 |
75th |
47% |
6th |
55% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Unpromted Awareness |
68% |
109th |
69% |
5th |
45% |
| Logo Recognition |
54% |
75th |
47% |
8th |
73% |
| Advertising Seen |
21% |
35th |
22% |
3rd |
27% |
| Recommend |
22% |
52nd |
33% |
1st |
9% |
| Net Positive Impression |
37% |
89th |
56% |
2nd |
18% |
| Net Negative Impression |
13% |
45th |
28% |
10th |
91% |
| Spoken About |
19% |
25th |
16% |
1st |
9% |
| Positive Direction |
21% |
6th |
4% |
1st |
9% |
| Sponsorship |
5% |
32nd |
20% |
6th |
55% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Ever Choose To Use |
35% |
48th |
30% |
1st |
9% |
| Most Likely To Consider |
21% |
5th |
3% |
1st |
9% |
| Current Customer Of |
17% |
47th |
30% |
3rd |
27% |
| Ever Customer Of |
18% |
107th |
68% |
7th |
64% |
| Satisfied |
73% |
70th |
44% |
2nd |
18% |
| Dissatisfied |
10% |
38th |
24% |
10th |
91% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Very Good Quality |
17% |
73rd |
46% |
1st |
9% |
| Very Poor Quality |
5% |
26th |
16% |
8th |
73% |
| Good Value |
38% |
123rd |
78% |
2nd |
18% |
| Poor Value |
25% |
23rd |
15% |
9th |
82% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Positive Impression |
30% |
40th |
25% |
1st |
9% |
| Negative Impression |
12% |
33rd |
21% |
8th |
73% |
| Trust To Do The Right Thing |
24% |
24th |
15% |
1st |
9% |
| Not Trust To Do The Right Thing |
16% |
26th |
16% |
8th |
73% |
| Environment |
26% |
2nd |
1% |
1st |
9% |
| Social |
22% |
5th |
3% |
1st |
9% |
| Proud To Work For |
21% |
19th |
12% |
1st |
9% |
| Embarrassed To Work For |
15% |
20th |
13% |
9th |
82% |
| Question |
Score |
Rank |
Percentile |
Sector Rank |
Sector Percentile |
| Accessibility |
92% |
64th |
41% |
5th |
45% |
| Best-Practices |
92% |
56th |
36% |
6th |
55% |
| Performance |
96% |
3rd |
2% |
1st |
10% |
| Good Experience |
27% |
32nd |
20% |
1st |
9% |
| Bad Experience |
11% |
20th |
13% |
9th |
82% |
| Fit Online |
28% |
28th |
18% |
1st |
9% |