MBBI - Poundland

Poundland scores 52% and is ranked 103rd overall. It is 20th in the Retail sector. Poundland's strengths are Quality / Value, Awareness and Usage / Satisfaction. Its weaknesses are Purpose, Dependability and Preference.

Factor Score Rank Percentile Sector Rank Sector Percentile
Quality / Value 67% 77th 49% 17th 81%
Awareness 64% 83rd 53% 10th 48%
Usage / Satisfaction 60% 55th 35% 8th 38%
Attitudinal Variables 58% 89th 56% 19th 90%
Social Media 56% 89th 56% 16th 76%
Brandwatch 50% 144th 91% 18th 86%
SEO 50% 124th 78% 19th 90%
CX 48% 118th 75% 14th 67%
ESG 45% 129th 82% 21st 100%
Purpose 42% 138th 87% 18th 86%
Dependability 38% 117th 74% 17th 81%
Preference 34% 116th 73% 13th 62%

Attitudinal Variables

Question Score Rank Percentile Sector Rank Sector Percentile
Leader 3% 147th 93% 19th 90%
Accessible 35% 27th 17% 8th 38%
Trustworthy 7% 141st 89% 20th 95%
Relevant 26% 22nd 14% 8th 38%
Friendly 19% 61st 39% 18th 86%
Innovative 6% 118th 75% 16th 76%
For People Like Me 26% 44th 28% 9th 43%
Dynamic 4% 113th 72% 15th 71%
Customer Focused 20% 53rd 34% 17th 81%
Premium 4% 137th 87% 18th 86%

Purpose

Question Score Rank Percentile Sector Rank Sector Percentile
Purpose 7% 143rd 91% 19th 90%
Values 4% 97th 61% 12th 57%

Dependability

Question Score Rank Percentile Sector Rank Sector Percentile
Can Rely On 7% 125th 79% 18th 86%
Have Your Back 6% 100th 63% 15th 71%

Preference

Question Score Rank Percentile Sector Rank Sector Percentile
One Preferred 2% 116th 73% 13th 62%

Social Media

Question Score Rank Percentile Sector Rank Sector Percentile
Twitter Followers 121,300 57th 36% 10th 48%
Youtube Subscribers 0 158th 100% 21st 100%
Facebook Likes 507,758 79th 50% 10th 48%
Facebook Followers 510,278 81st 51% 10th 48%
Mentions 7,290 70th 44% 12th 57%
Authors 5,001 68th 43% 12th 57%

Brandwatch

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Sentiment 10% 88th 56% 15th 71%
Negative Sentiment 26% 32nd 20% 3rd 14%
Neutral Sentiment 64% 114th 72% 15th 71%
Sadnesss 16% 12th 8% 4th 19%
Surprise 2% 9th 6% 3rd 14%
Anger 20% 39th 25% 7th 33%
Disgust 14% 13th 8% 1st 5%
Fear 4% 26th 16% 5th 24%
Joy 17% 63rd 40% 12th 57%
Neutral 27% 144th 91% 18th 86%
Female 29% 136th 87% 19th 95%
Male 71% 26th 16% 3rd 14%

SEO

Question Score Rank Percentile Sector Rank Sector Percentile
On-Site Seo 75% 149th 94% 19th 90%
Search Engine Rankings 160,279 38th 24% 3rd 14%

Awareness

Question Score Rank Percentile Sector Rank Sector Percentile
Unpromted Awareness 87% 43rd 27% 6th 29%
Logo Recognition 44% 127th 80% 13th 62%
Advertising Seen 5% 126th 80% 12th 57%
Recommend 19% 62nd 39% 10th 48%
Net Positive Impression 53% 47th 30% 10th 48%
Net Negative Impression 10% 66th 42% 4th 19%
Spoken About 10% 60th 38% 9th 43%
Positive Direction 6% 74th 47% 7th 33%
Sponsorship 1% 130th 82% 14th 67%

Usage / Satisfaction

Question Score Rank Percentile Sector Rank Sector Percentile
Ever Choose To Use 32% 62nd 39% 6th 29%
Most Likely To Consider 4% 80th 51% 11th 52%
Current Customer Of 13% 62nd 39% 8th 38%
Ever Customer Of 42% 35th 22% 3rd 14%
Satisfied 70% 82nd 52% 16th 76%
Dissatisfied 4% 92nd 58% 7th 33%

Quality / Value

Question Score Rank Percentile Sector Rank Sector Percentile
Very Good Quality 7% 137th 87% 21st 100%
Very Poor Quality 8% 17th 11% 1st 5%
Good Value 81% 9th 6% 6th 29%
Poor Value 12% 92nd 58% 11th 52%

ESG

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Impression 17% 97th 61% 17th 81%
Negative Impression 8% 63rd 40% 1st 5%
Trust To Do The Right Thing 8% 129th 82% 19th 90%
Not Trust To Do The Right Thing 5% 93rd 59% 2nd 10%
Environment 2% 143rd 91% 18th 86%
Social 4% 121st 77% 19th 90%
Proud To Work For 5% 147th 93% 21st 100%
Embarrassed To Work For 14% 22nd 14% 1st 5%

CX

Question Score Rank Percentile Sector Rank Sector Percentile
Accessibility 81% 117th 74% 14th 67%
Best-Practices 92% 56th 36% 6th 29%
Performance 55% 80th 51% 7th 33%
Good Experience 13% 110th 70% 18th 86%
Bad Experience 6% 56th 35% 1st 5%
Fit Online 4% 152nd 96% 20th 95%