MBBI - Samsung

Samsung scores 82% and is ranked 10th overall. It is 1st in the Technology sector. Samsung's strengths are Attitudinal Variables, Quality / Value and Social Media. Its weaknesses are Purpose, Preference and Dependability.

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Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Leader	27%	4th	3%	3rd	17%
Accessible	25%	66th	42%	4th	22%
Trustworthy	26%	19th	12%	1st	6%
Relevant	30%	11th	7%	2nd	11%
Friendly	16%	72nd	46%	3rd	17%
Innovative	40%	2nd	1%	2nd	11%
For People Like Me	35%	8th	5%	1st	6%
Dynamic	23%	2nd	1%	2nd	11%
Customer Focused	25%	32nd	20%	2nd	11%
Premium	26%	16th	10%	3rd	17%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Purpose	18%	42nd	27%	3rd	17%
Values	8%	39th	25%	1st	6%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Can Rely On	21%	22nd	14%	1st	6%
Have Your Back	13%	36th	23%	1st	6%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
One Preferred	17%	10th	6%	1st	6%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Twitter Followers	229,115	39th	25%	10th	56%
Youtube Subscribers	123,000	30th	19%	7th	39%
Facebook Likes	161,879,589	1st	1%	1st	6%
Facebook Followers	161,892,719	1st	1%	1st	6%
Mentions	465,000	17th	11%	5th	28%
Authors	240,000	17th	11%	5th	28%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Sentiment	9%	99th	63%	7th	39%
Negative Sentiment	13%	114th	72%	14th	78%
Neutral Sentiment	78%	42nd	27%	6th	33%
Sadnesss	2%	129th	82%	16th	89%
Surprise	0%	158th	100%	18th	100%
Anger	8%	122nd	77%	15th	83%
Disgust	0%	158th	100%	18th	100%
Fear	0%	158th	100%	18th	100%
Joy	3%	145th	92%	17th	94%
Neutral	87%	9th	6%	2nd	11%
Female	30%	132nd	84%	11th	61%
Male	70%	31st	20%	10th	56%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
On-Site Seo	70%	155th	98%	17th	94%
Search Engine Rankings	555	144th	91%	15th	83%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Unpromted Awareness	89%	19th	12%	2nd	11%
Logo Recognition	47%	107th	68%	13th	72%
Advertising Seen	19%	46th	29%	4th	22%
Recommend	26%	33rd	21%	1st	6%
Net Positive Impression	69%	3rd	2%	1st	6%
Net Negative Impression	3%	134th	85%	17th	94%
Spoken About	12%	47th	30%	3rd	17%
Positive Direction	13%	28th	18%	1st	6%
Sponsorship	8%	17th	11%	4th	22%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Ever Choose To Use	37%	40th	25%	1st	6%
Most Likely To Consider	15%	15th	9%	2nd	11%
Current Customer Of	20%	37th	23%	3rd	17%
Ever Customer Of	36%	48th	30%	2nd	11%
Satisfied	85%	15th	9%	1st	6%
Dissatisfied	2%	126th	80%	15th	83%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Very Good Quality	41%	5th	3%	1st	6%
Very Poor Quality	1%	106th	67%	13th	72%
Good Value	75%	18th	11%	1st	6%
Poor Value	9%	128th	81%	15th	83%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Impression	33%	29th	18%	1st	6%
Negative Impression	2%	137th	87%	17th	94%
Trust To Do The Right Thing	19%	40th	25%	1st	6%
Not Trust To Do The Right Thing	7%	75th	47%	11th	61%
Environment	7%	64th	41%	3rd	17%
Social	5%	85th	54%	3rd	17%
Proud To Work For	21%	18th	11%	1st	6%
Embarrassed To Work For	3%	123rd	78%	15th	83%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Accessibility	87%	92nd	58%	12th	67%
Best-Practices	83%	100th	64%	9th	50%
Performance	68%	43rd	28%	2nd	12%
Good Experience	27%	34th	22%	1st	6%
Bad Experience	2%	117th	74%	11th	61%
Fit Online	19%	51st	32%	6th	33%