MBBI - Selfridges

Selfridges scores 57% and is ranked 84th overall. It is 9th in the Fashion sector. Selfridges's strengths are SEO, Brandwatch and Awareness. Its weaknesses are Purpose, Dependability and Preference.

---

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Leader	10%	61st	39%	3rd	30%
Accessible	7%	156th	99%	10th	100%
Trustworthy	11%	106th	67%	7th	70%
Relevant	9%	150th	95%	10th	100%
Friendly	8%	143rd	91%	10th	100%
Innovative	8%	92nd	58%	8th	80%
For People Like Me	4%	155th	98%	10th	100%
Dynamic	6%	74th	47%	9th	90%
Customer Focused	12%	137th	87%	9th	90%
Premium	38%	7th	4%	1st	10%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Purpose	13%	82nd	52%	8th	80%
Values	3%	132nd	84%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Can Rely On	9%	93rd	59%	8th	80%
Have Your Back	5%	111th	70%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
One Preferred	3%	97th	61%	10th	100%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Twitter Followers	332,280	31st	20%	5th	50%
Youtube Subscribers	10,800	77th	49%	9th	90%
Facebook Likes	504,880	82nd	52%	10th	100%
Facebook Followers	512,256	80th	51%	10th	100%
Mentions	4,533	88th	56%	6th	60%
Authors	3,046	84th	53%	6th	60%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Sentiment	12%	61st	39%	2nd	20%
Negative Sentiment	20%	63rd	40%	5th	50%
Neutral Sentiment	68%	90th	57%	8th	80%
Sadnesss	14%	18th	11%	1st	10%
Surprise	1%	46th	29%	6th	60%
Anger	8%	122nd	77%	9th	90%
Disgust	3%	82nd	52%	9th	90%
Fear	2%	78th	49%	8th	80%
Joy	17%	63rd	40%	6th	60%
Neutral	55%	70th	44%	4th	40%
Female	53%	33rd	21%	6th	60%
Male	47%	127th	80%	5th	50%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
On-Site Seo	92%	59th	37%	4th	40%
Search Engine Rankings	4,825	130th	82%	7th	70%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Unpromted Awareness	81%	77th	49%	8th	80%
Logo Recognition	72%	50th	32%	10th	100%
Advertising Seen	4%	137th	87%	10th	100%
Recommend	14%	87th	55%	9th	90%
Net Positive Impression	28%	117th	74%	9th	90%
Net Negative Impression	12%	53rd	34%	6th	60%
Spoken About	6%	93rd	59%	10th	100%
Positive Direction	6%	86th	54%	10th	100%
Sponsorship	2%	74th	47%	9th	90%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Ever Choose To Use	24%	89th	56%	9th	90%
Most Likely To Consider	2%	122nd	77%	10th	100%
Current Customer Of	3%	128th	81%	10th	100%
Ever Customer Of	18%	109th	69%	10th	100%
Satisfied	66%	101st	64%	7th	70%
Dissatisfied	5%	81st	51%	8th	80%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Very Good Quality	29%	22nd	14%	3rd	30%
Very Poor Quality	2%	86th	54%	9th	90%
Good Value	35%	132nd	84%	10th	100%
Poor Value	26%	21st	13%	2nd	20%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Positive Impression	21%	70th	44%	9th	90%
Negative Impression	10%	47th	30%	5th	50%
Trust To Do The Right Thing	16%	64th	41%	7th	70%
Not Trust To Do The Right Thing	14%	31st	20%	6th	60%
Environment	8%	45th	28%	8th	80%
Social	5%	101st	64%	9th	90%
Proud To Work For	21%	20th	13%	4th	40%
Embarrassed To Work For	6%	69th	44%	9th	90%

Question	Score	Rank	Percentile	Sector Rank	Sector Percentile
Accessibility	89%	86th	54%	4th	40%
Best-Practices	75%	132nd	84%	8th	80%
Performance	59%	72nd	46%	4th	40%
Good Experience	20%	63rd	40%	7th	70%
Bad Experience	5%	64th	41%	7th	70%
Fit Online	13%	95th	60%	10th	100%