MBBI - Snug

Snug scores 32% and is ranked 157th overall. It is 21st in the Home sector. Snug's strengths are Brandwatch, ESG and Quality / Value. Its weaknesses are Awareness, Usage / Satisfaction and CX.

Factor Score Rank Percentile Sector Rank Sector Percentile
Brandwatch 80% 9th 6% 2nd 10%
ESG 56% 82nd 52% 10th 48%
Quality / Value 50% 137th 87% 21st 100%
Attitudinal Variables 47% 137th 87% 19th 90%
Social Media 36% 154th 97% 19th 90%
SEO 31% 156th 99% 21st 100%
Purpose 31% 158th 100% 21st 100%
Dependability 31% 158th 100% 21st 100%
Preference 31% 158th 100% 21st 100%
Awareness 31% 158th 100% 21st 100%
Usage / Satisfaction 31% 158th 100% 21st 100%
CX 31% 158th 100% 21st 100%

Attitudinal Variables

Question Score Rank Percentile Sector Rank Sector Percentile
Leader 6% 105th 66% 11th 52%
Accessible 6% 158th 100% 21st 100%
Trustworthy 8% 133rd 84% 18th 86%
Relevant 4% 158th 100% 21st 100%
Friendly 14% 86th 54% 10th 48%
Innovative 11% 61st 39% 7th 33%
For People Like Me 10% 138th 87% 19th 90%
Dynamic 2% 154th 97% 19th 90%
Customer Focused 20% 51st 32% 5th 24%
Premium 19% 28th 18% 8th 38%

Purpose

Question Score Rank Percentile Sector Rank Sector Percentile
Purpose 1% 158th 100% 21st 100%
Values 1% 158th 100% 21st 100%

Dependability

Question Score Rank Percentile Sector Rank Sector Percentile
Can Rely On 1% 158th 100% 21st 100%
Have Your Back 1% 156th 99% 21st 100%

Preference

Question Score Rank Percentile Sector Rank Sector Percentile
One Preferred 0% 158th 100% 21st 100%

Social Media

Question Score Rank Percentile Sector Rank Sector Percentile
Twitter Followers 274 155th 98% 21st 100%
Youtube Subscribers 305 132nd 84% 14th 67%
Facebook Likes 81,552 125th 79% 12th 57%
Facebook Followers 86,117 125th 79% 12th 57%
Mentions 190 148th 94% 18th 86%
Authors 105 148th 94% 17th 81%

Brandwatch

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Sentiment 25% 14th 9% 7th 33%
Negative Sentiment 2% 156th 99% 21st 100%
Neutral Sentiment 73% 64th 41% 5th 24%
Sadnesss 0% 158th 100% 21st 100%
Surprise 1% 46th 29% 9th 43%
Anger 4% 149th 94% 21st 100%
Disgust 1% 140th 89% 18th 86%
Fear 3% 49th 31% 7th 33%
Joy 43% 12th 8% 3rd 14%
Neutral 48% 94th 59% 8th 38%
Female 75% 3rd 2% 1st 5%
Male 25% 156th 99% 21st 100%

SEO

Question Score Rank Percentile Sector Rank Sector Percentile
On-Site Seo 79% 130th 82% 16th 76%
Search Engine Rankings 879,182 8th 5% 2nd 10%

Awareness

Question Score Rank Percentile Sector Rank Sector Percentile
Unpromted Awareness 6% 158th 100% 21st 100%
Logo Recognition 4% 158th 100% 21st 100%
Advertising Seen 1% 156th 99% 21st 100%
Recommend 1% 157th 99% 20th 95%
Net Positive Impression 12% 155th 98% 21st 100%
Net Negative Impression 0% 158th 100% 21st 100%
Spoken About 1% 154th 97% 19th 90%
Positive Direction 1% 157th 99% 20th 95%
Sponsorship 0% 154th 97% 21st 100%

Usage / Satisfaction

Question Score Rank Percentile Sector Rank Sector Percentile
Ever Choose To Use 2% 158th 100% 21st 100%
Most Likely To Consider 0% 153rd 97% 20th 95%
Current Customer Of 0% 157th 99% 20th 95%
Ever Customer Of 1% 158th 100% 21st 100%
Satisfied 26% 143rd 91% 21st 100%
Dissatisfied 48% 1st 1% 1st 5%

Quality / Value

Question Score Rank Percentile Sector Rank Sector Percentile
Very Good Quality 12% 112th 71% 20th 95%
Very Poor Quality 3% 45th 28% 2nd 10%
Good Value 27% 147th 93% 21st 100%
Poor Value 9% 117th 74% 13th 62%

ESG

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Impression 1% 158th 100% 21st 100%
Negative Impression 0% 158th 100% 21st 100%
Trust To Do The Right Thing 1% 158th 100% 21st 100%
Not Trust To Do The Right Thing 1% 158th 100% 21st 100%
Environment 2% 153rd 97% 20th 95%
Social 1% 157th 99% 21st 100%
Proud To Work For 1% 158th 100% 21st 100%
Embarrassed To Work For 0% 158th 100% 21st 100%

CX

Question Score Rank Percentile Sector Rank Sector Percentile
Accessibility 80% 122nd 77% 12th 57%
Best-Practices 67% 153rd 97% 20th 100%
Performance 26% 149th 96% 21st 100%
Good Experience 2% 158th 100% 21st 100%
Bad Experience 0% 158th 100% 21st 100%
Fit Online 1% 158th 100% 21st 100%