MBBI - Thames Water

Thames Water scores 39% and is ranked 151st overall. It is 9th in the Utilities sector. Thames Water's strengths are SEO, Awareness and Purpose. Its weaknesses are Attitudinal Variables, Preference and Brandwatch.

Factor Score Rank Percentile Sector Rank Sector Percentile
SEO 59% 86th 54% 7th 64%
Awareness 55% 130th 82% 8th 73%
Purpose 53% 69th 44% 5th 45%
Usage / Satisfaction 49% 111th 70% 5th 45%
Social Media 48% 116th 73% 6th 55%
CX 45% 132nd 84% 11th 100%
ESG 42% 142nd 90% 7th 64%
Quality / Value 40% 148th 94% 4th 36%
Dependability 40% 97th 61% 6th 55%
Attitudinal Variables 39% 153rd 97% 9th 82%
Preference 37% 82nd 52% 8th 73%
Brandwatch 31% 158th 100% 11th 100%

Attitudinal Variables

Question Score Rank Percentile Sector Rank Sector Percentile
Leader 6% 104th 66% 7th 64%
Accessible 10% 152nd 96% 9th 82%
Trustworthy 7% 140th 89% 8th 73%
Relevant 15% 102nd 65% 3rd 27%
Friendly 6% 151st 96% 9th 82%
Innovative 5% 132nd 84% 7th 64%
For People Like Me 7% 150th 95% 9th 82%
Dynamic 3% 146th 92% 10th 91%
Customer Focused 8% 154th 97% 9th 82%
Premium 6% 107th 68% 6th 55%

Purpose

Question Score Rank Percentile Sector Rank Sector Percentile
Purpose 14% 71st 45% 5th 45%
Values 6% 67th 42% 6th 55%

Dependability

Question Score Rank Percentile Sector Rank Sector Percentile
Can Rely On 8% 107th 68% 6th 55%
Have Your Back 6% 93rd 59% 6th 55%

Preference

Question Score Rank Percentile Sector Rank Sector Percentile
One Preferred 4% 82nd 52% 8th 73%

Social Media

Question Score Rank Percentile Sector Rank Sector Percentile
Twitter Followers 66,057 78th 49% 3rd 27%
Youtube Subscribers 1,650 117th 74% 7th 64%
Facebook Likes 21,906 147th 93% 9th 82%
Facebook Followers 25,331 148th 94% 9th 82%
Mentions 6,530 77th 49% 4th 36%
Authors 5,470 65th 41% 3rd 27%

Brandwatch

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Sentiment 1% 157th 99% 11th 100%
Negative Sentiment 76% 1st 1% 1st 9%
Neutral Sentiment 23% 157th 99% 11th 100%
Sadnesss 4% 98th 62% 4th 36%
Surprise 0% 158th 100% 11th 100%
Anger 5% 141st 89% 9th 82%
Disgust 73% 1st 1% 1st 9%
Fear 0% 158th 100% 11th 100%
Joy 1% 156th 99% 11th 100%
Neutral 17% 154th 97% 11th 100%
Female 41% 83rd 53% 3rd 27%
Male 59% 80th 51% 11th 100%

SEO

Question Score Rank Percentile Sector Rank Sector Percentile
On-Site Seo 90% 69th 44% 4th 36%
Search Engine Rankings 59,734 68th 43% 4th 36%

Awareness

Question Score Rank Percentile Sector Rank Sector Percentile
Unpromted Awareness 61% 121st 77% 6th 55%
Logo Recognition 60% 63rd 40% 6th 55%
Advertising Seen 6% 118th 75% 9th 82%
Recommend 8% 128th 81% 8th 73%
Net Positive Impression 16% 151st 96% 9th 82%
Net Negative Impression 25% 14th 9% 7th 64%
Spoken About 7% 82nd 52% 6th 55%
Positive Direction 5% 98th 62% 9th 82%
Sponsorship 2% 95th 60% 10th 91%

Usage / Satisfaction

Question Score Rank Percentile Sector Rank Sector Percentile
Ever Choose To Use 17% 128th 81% 9th 82%
Most Likely To Consider 4% 86th 54% 9th 82%
Current Customer Of 16% 52nd 33% 4th 36%
Ever Customer Of 23% 90th 57% 6th 55%
Satisfied 45% 130th 82% 5th 45%
Dissatisfied 24% 12th 8% 6th 55%

Quality / Value

Question Score Rank Percentile Sector Rank Sector Percentile
Very Good Quality 6% 145th 92% 9th 82%
Very Poor Quality 8% 15th 9% 7th 64%
Good Value 26% 148th 94% 4th 36%
Poor Value 32% 13th 8% 7th 64%

ESG

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Impression 10% 138th 87% 7th 64%
Negative Impression 21% 11th 7% 5th 45%
Trust To Do The Right Thing 9% 117th 74% 8th 73%
Not Trust To Do The Right Thing 22% 12th 8% 6th 55%
Environment 10% 33rd 21% 5th 45%
Social 8% 53rd 34% 6th 55%
Proud To Work For 9% 108th 68% 8th 73%
Embarrassed To Work For 18% 13th 8% 7th 64%

CX

Question Score Rank Percentile Sector Rank Sector Percentile
Accessibility 96% 47th 30% 3rd 27%
Best-Practices 83% 100th 64% 10th 91%
Performance 41% 126th 81% 10th 100%
Good Experience 11% 127th 80% 7th 64%
Bad Experience 17% 11th 7% 6th 55%
Fit Online 10% 123rd 78% 9th 82%