MBBI - Wowcher

Wowcher scores 44% and is ranked 139th overall. It is 9th in the Online Retail sector. Wowcher's strengths are Awareness, SEO and CX. Its weaknesses are ESG, Dependability and Preference.

Factor Score Rank Percentile Sector Rank Sector Percentile
Awareness 62% 96th 61% 9th 90%
SEO 53% 118th 75% 10th 100%
CX 52% 102nd 65% 9th 90%
Quality / Value 51% 130th 82% 9th 90%
Usage / Satisfaction 49% 105th 66% 9th 90%
Brandwatch 47% 152nd 96% 9th 90%
Purpose 46% 110th 70% 9th 90%
Attitudinal Variables 46% 142nd 90% 9th 90%
Social Media 46% 124th 78% 10th 100%
ESG 40% 148th 94% 9th 90%
Dependability 36% 142nd 90% 9th 90%
Preference 32% 144th 91% 9th 90%

Attitudinal Variables

Question Score Rank Percentile Sector Rank Sector Percentile
Leader 3% 151st 96% 9th 90%
Accessible 21% 85th 54% 9th 90%
Trustworthy 6% 150th 95% 8th 80%
Relevant 14% 111th 70% 7th 70%
Friendly 13% 95th 60% 8th 80%
Innovative 8% 95th 60% 9th 90%
For People Like Me 9% 140th 89% 9th 90%
Dynamic 5% 89th 56% 8th 80%
Customer Focused 17% 83rd 53% 8th 80%
Premium 2% 154th 97% 8th 80%

Purpose

Question Score Rank Percentile Sector Rank Sector Percentile
Purpose 11% 108th 68% 8th 80%
Values 3% 124th 78% 9th 90%

Dependability

Question Score Rank Percentile Sector Rank Sector Percentile
Can Rely On 5% 143rd 91% 9th 90%
Have Your Back 3% 141st 89% 9th 90%

Preference

Question Score Rank Percentile Sector Rank Sector Percentile
One Preferred 1% 144th 91% 9th 90%

Social Media

Question Score Rank Percentile Sector Rank Sector Percentile
Twitter Followers 21,014 121st 77% 10th 100%
Youtube Subscribers 1,020 123rd 78% 9th 90%
Facebook Likes 519,266 77th 49% 9th 90%
Facebook Followers 506,644 82nd 52% 9th 90%
Mentions 541 132nd 84% 10th 100%
Authors 269 132nd 84% 10th 100%

Brandwatch

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Sentiment 8% 111th 70% 7th 70%
Negative Sentiment 34% 7th 4% 2nd 20%
Neutral Sentiment 58% 137th 87% 9th 90%
Sadnesss 3% 113th 72% 6th 60%
Surprise 1% 46th 29% 2nd 20%
Anger 50% 4th 3% 1st 10%
Disgust 2% 111th 70% 6th 60%
Fear 2% 78th 49% 5th 50%
Joy 8% 117th 74% 9th 90%
Neutral 34% 135th 85% 8th 80%
Female 51% 38th 24% 2nd 20%
Male 49% 123rd 78% 9th 90%

SEO

Question Score Rank Percentile Sector Rank Sector Percentile
On-Site Seo 99% 19th 12% 2nd 20%
Search Engine Rankings 144,637 39th 25% 1st 10%

Awareness

Question Score Rank Percentile Sector Rank Sector Percentile
Unpromted Awareness 62% 119th 75% 7th 70%
Logo Recognition 84% 33rd 21% 4th 40%
Advertising Seen 25% 24th 15% 4th 40%
Recommend 11% 104th 66% 9th 90%
Net Positive Impression 21% 142nd 90% 9th 90%
Net Negative Impression 19% 23rd 15% 3rd 30%
Spoken About 5% 99th 63% 9th 90%
Positive Direction 5% 94th 59% 9th 90%
Sponsorship 2% 71st 45% 6th 60%

Usage / Satisfaction

Question Score Rank Percentile Sector Rank Sector Percentile
Ever Choose To Use 24% 91st 58% 9th 90%
Most Likely To Consider 0% 151st 96% 9th 90%
Current Customer Of 3% 133rd 84% 10th 100%
Ever Customer Of 23% 91st 58% 8th 80%
Satisfied 67% 97th 61% 9th 90%
Dissatisfied 15% 22nd 14% 2nd 20%

Quality / Value

Question Score Rank Percentile Sector Rank Sector Percentile
Very Good Quality 4% 154th 97% 8th 80%
Very Poor Quality 5% 24th 15% 3rd 30%
Good Value 43% 107th 68% 8th 80%
Poor Value 16% 62nd 39% 4th 40%

ESG

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Impression 11% 132nd 84% 9th 90%
Negative Impression 17% 17th 11% 3rd 30%
Trust To Do The Right Thing 8% 136th 86% 9th 90%
Not Trust To Do The Right Thing 15% 29th 18% 3rd 30%
Environment 3% 118th 75% 8th 80%
Social 5% 92nd 58% 8th 80%
Proud To Work For 8% 117th 74% 9th 90%
Embarrassed To Work For 15% 16th 10% 3rd 30%

CX

Question Score Rank Percentile Sector Rank Sector Percentile
Accessibility 86% 94th 59% 8th 80%
Best-Practices 75% 132nd 84% 10th 100%
Performance 42% 123rd 79% 9th 90%
Good Experience 12% 116th 73% 8th 80%
Bad Experience 10% 24th 15% 2nd 20%
Fit Online 31% 21st 13% 8th 80%