MBBI - Sanex

Sanex scores 51% and is ranked 112th overall. It is 15th in the Personal Care sector. Sanex's strengths are Quality / Value, ESG and Brandwatch. Its weaknesses are Preference, Social Media and SEO.

Factor Score Rank Percentile Sector Rank Sector Percentile
Quality / Value 83% 14th 9% 6th 33%
ESG 64% 51st 32% 10th 56%
Brandwatch 61% 100th 63% 13th 72%
Awareness 60% 111th 70% 17th 94%
Attitudinal Variables 57% 95th 60% 13th 72%
CX 56% 77th 49% 12th 67%
Usage / Satisfaction 55% 76th 48% 12th 67%
Purpose 46% 118th 75% 14th 78%
Dependability 45% 63rd 40% 11th 61%
Preference 38% 70th 44% 10th 56%
Social Media 36% 150th 95% 18th 100%
SEO 31% 157th 99% 17th 94%

Attitudinal Variables

Question Score Rank Percentile Sector Rank Sector Percentile
Leader 5% 124th 78% 16th 89%
Accessible 20% 88th 56% 13th 72%
Trustworthy 22% 38th 24% 11th 61%
Relevant 17% 84th 53% 11th 61%
Friendly 11% 103rd 65% 11th 61%
Innovative 7% 103rd 65% 9th 50%
For People Like Me 18% 69th 44% 13th 72%
Dynamic 3% 130th 82% 12th 67%
Customer Focused 14% 106th 67% 11th 61%
Premium 10% 66th 42% 14th 78%

Purpose

Question Score Rank Percentile Sector Rank Sector Percentile
Purpose 9% 125th 79% 16th 89%
Values 5% 83rd 53% 9th 50%

Dependability

Question Score Rank Percentile Sector Rank Sector Percentile
Can Rely On 14% 54th 34% 10th 56%
Have Your Back 8% 72nd 46% 12th 67%

Preference

Question Score Rank Percentile Sector Rank Sector Percentile
One Preferred 4% 70th 44% 10th 56%

Social Media

Question Score Rank Percentile Sector Rank Sector Percentile
Twitter Followers 0 158th 100% 18th 100%
Youtube Subscribers 14,300 67th 42% 5th 28%
Facebook Likes 0 158th 100% 18th 100%
Facebook Followers 0 158th 100% 18th 100%
Mentions 960 124th 78% 18th 100%
Authors 488 120th 76% 16th 89%

Brandwatch

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Sentiment 11% 68th 43% 11th 61%
Negative Sentiment 15% 96th 61% 13th 72%
Neutral Sentiment 74% 58th 37% 4th 22%
Sadnesss 5% 83rd 53% 10th 56%
Surprise 0% 158th 100% 18th 100%
Anger 9% 112th 71% 7th 39%
Disgust 24% 5th 3% 4th 22%
Fear 3% 49th 31% 10th 56%
Joy 13% 87th 55% 15th 83%
Neutral 46% 101st 64% 9th 50%
Female 59% 22nd 14% 4th 22%
Male 41% 138th 87% 15th 83%

SEO

Question Score Rank Percentile Sector Rank Sector Percentile
On-Site Seo 83% 117th 74% 13th 72%
Search Engine Rankings 1,159,687 3rd 2% 3rd 17%

Awareness

Question Score Rank Percentile Sector Rank Sector Percentile
Unpromted Awareness 66% 114th 72% 18th 100%
Logo Recognition 47% 110th 70% 16th 89%
Advertising Seen 3% 144th 91% 17th 94%
Recommend 12% 99th 63% 16th 89%
Net Positive Impression 48% 62nd 39% 13th 72%
Net Negative Impression 3% 136th 86% 8th 44%
Spoken About 3% 127th 80% 13th 72%
Positive Direction 3% 131st 83% 12th 67%
Sponsorship 1% 109th 69% 10th 56%

Usage / Satisfaction

Question Score Rank Percentile Sector Rank Sector Percentile
Ever Choose To Use 23% 98th 62% 13th 72%
Most Likely To Consider 4% 78th 49% 10th 56%
Current Customer Of 8% 85th 54% 12th 67%
Ever Customer Of 28% 69th 44% 13th 72%
Satisfied 77% 57th 36% 9th 50%
Dissatisfied 2% 127th 80% 13th 72%

Quality / Value

Question Score Rank Percentile Sector Rank Sector Percentile
Very Good Quality 21% 54th 34% 13th 72%
Very Poor Quality 1% 111th 70% 9th 50%
Good Value 64% 55th 35% 12th 67%
Poor Value 5% 153rd 97% 18th 100%

ESG

Question Score Rank Percentile Sector Rank Sector Percentile
Positive Impression 20% 76th 48% 12th 67%
Negative Impression 3% 121st 77% 9th 50%
Trust To Do The Right Thing 15% 66th 42% 11th 61%
Not Trust To Do The Right Thing 3% 137th 87% 16th 89%
Environment 5% 80th 51% 8th 44%
Social 4% 110th 70% 13th 72%
Proud To Work For 10% 88th 56% 13th 72%
Embarrassed To Work For 3% 125th 79% 9th 50%

CX

Question Score Rank Percentile Sector Rank Sector Percentile
Accessibility 85% 96th 61% 15th 83%
Best-Practices 75% 132nd 84% 17th 94%
Performance 64% 55th 35% 7th 39%
Good Experience 18% 77th 49% 13th 72%
Bad Experience 1% 138th 87% 16th 89%
Fit Online 12% 107th 68% 11th 61%